High Goods: Celebrities in the Weed Business

The cannabis business is on the boom right now, and celebrities are jumping into it left and right owing to its popular demand and growth among the public. People are connected with their favorite stars all the time through the internet, which creates great business opportunities for celebs, as they have the soft power to influence the choices of their fans.

With the acceptance of pot now becoming more mainstream, launching their own CBD or weed brand has become a great business opportunity. Actors, rappers, and athletes often promote their cannabis-friendly lifestyles through concerts, acts, and other such events, which can rake in a lot of new users and drive their brands’ sales. 

People just love to get high, even more, if the weed they are using is from a celebrity they look up to. In this article, we will look at celebrities who have jumped into the Weed Business Waggon. 

Snoop Dogg

Talking about weed without mentioning Snoop Dogg is a crime. The guy is walking a marijuana plant himself. Well,  he’s been vocal about his pot use, often smokes it during television shows, and has some of the craziest stories about smoking weed in places where others can’t even think of them. He once even rolled and smoked a joint in a park in front of the Whitehouse, even when there was so much stigma around weed back then.

Snoop has always been an advocate of weed legalization; in fact, he even has a guy on payroll to roll his blunts!! Crazy, right? Well, he is one of the very first celebrities to start his own weed brand, Leafs by Snoop. It was launched back in 2015 and is quite popular among upscale consumers. It offers a variety of indica and sativa-dominant products, including flowers, edibles, and even chocolate bars. Leafs by Snoop also offers a high CBD strain called 3D CBD. 

But if cannabis is not your thing, then you can try organic CBG oil from Colorado Botanicals, which can provide you with a range of benefits without making you high.

Bob Marley

Bob Marley, the reggae king, had a very positive and impactful relationship with weed. Throughout his life, he propagated the message that the world could be a much better place if only people could look beyond their differences, play some music, and smoke weed together. He believed that weed had the power to spread happiness and well-being globally. 

In tribute to his life and his impact on the music industry, his family trust launched the brand Marley Natural in February 2016, on Marley’s 71st birth anniversary. Marley Naturals sells a variety of smoking accessories like rolling trays, pipes, bongs, and grinders, along with a variety of different strains of cannabis flowers and CBD-rich buds. The company strives to protect the environment by following sustainable farming practices.

Seth Rogan

Seth Rogan is a pioneer among stoner comedy lovers and has always been a staunch supporter of the weed legalization movement. His movies like Pineapple Express and SuperBad have become cult classic stoner movies over time, and his impact in the stoner comedy genre as a writer, comedian, and actor is hard to ignore. 

Seth himself uses CBD and cannabis products regularly and states that they help him make his mind clear and boost his creativity when he sits down to write a sketch, skit, or screenplay. 

He launched his weed brand, Houseplant, in his home country, Canada, and later brought it to the US market in 2021. The brand sells a huge variety of cannabis accessories, like designer ashtrays, rolling papers, stash jars, mugs, and rolling trays. All the products have a clean and minimalist finish, which gives them a unique identity in the market. 

Tommy Chong

Tommy Chong has played a great role in shaping our society’s view of cannabis. Through his music albums, comedy shows, and presence at legalization rallies, he has been a catalyst for making cannabis more mainstream in art and daily life. 

He fought for over 40 years for the legalization of cannabis and believes that it has the potential to save many lives. He also believes that using CBD and cannabis regularly has saved him from cancer twice when traditional medicines couldn’t. 

His brand, Chong’s Choice, offers a variety of high-quality cannabis products like vapes, edibles, pre-rolls, and flowers. You’ll also find many glass peripheral accessories like bongs, pipes, and grinders with Cheech and Chong branding, which is a trademark based on his comedy duo show. Chong’s Choice also offers a CBD product line for those who want to experience bliss and recovery without getting stoned. 

Jim Belushi

Jim Belushi, the veteran comedy star and former Saturday Night Live cast member, has had a very personal relationship with weed ever since the start of his career. His documentary series Growing Belushi, which aired on Discovery Channel in 2020, provides an insight into the intricacies of cultivating cannabis properly. It’s well received by stoners and people who want to get into the cannabis world, owing to its comedic yet informative element.

His brand, Belushi Farms, offers a variety of high-quality strains, which the former actor-turned-weed farmer has perfected and produced himself over time through lots of research and techniques. He says, “I’ve done an in-depth study to learn the heart of the plant. 

You have to grow it to know it. I’ve studied the values, the science, the medicine, the agriculture, and the context of the pathway to healing that cannabis  offers.” Jim believes that cannabis has the power to help people deal with their trauma, and it simply brings people together and helps them bond better. 

Willie Nelson

Willie Nelson is the beating heart of country music and an active supporter of the cannabis industry. His brand, Willie’s Reserve, has a unique identity with its pop and bold branding. It offers products like strong flowers, vape distillate cartridges, pre-rolls, hemp-infused coffee, tinctures, and topicals. 

Willie always believed that the weed industry had great economic potential because of its healing properties. In an interview, Willie said that it feels good to see how accepted weed has become now and how I always said that it’s not a drug but a medicine that is actually being proven now. Jimmy is also known for smoking weed on the White House rooftop with former President Jimmy Carter’s son, Chip, back in 1980.

The End Note

The cannabis industry has seen a surge in celebrity involvement. The brands launched by these famous figures gain a distinct advantage over competitors due to the celebrities’ ability to shape public perception. Iconic figures like Snoop Dogg, Bob Marley’s family, Seth Rogen, Tommy Chong, Jim Belushi, and Willie Nelson have launched their own weed brands, offering a range of products from flowers, edibles, and accessories to CBD-infused items.

These celebrities have been vocal advocates for cannabis legalization, promoting its potential benefits and calling for more mainstream acceptance. Their brands not only cater to consumer demand but also reflect their personal journeys and beliefs surrounding the cannabis culture. Though they are a bit expensive, you can still enjoy your favorite products from affordable and reputable brands like Colorado Botanicals.

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