There are many different career paths to explore and various roles to fill in every sector. This can result in a lot of competition for job seekers, and this is why there has always been a focus on how to enhance resumes, write attention-grabbing cover letters, and make a great impression in job interviews. All of these things are important, but while job seekers might want to impress potential employers, they are also interested in what a company can offer them.
When hours are spent working throughout the week, people need more than a good paycheck to keep them happy. This is why companies need to start thinking about what they can offer potential employees, especially if they want to attract and retain some of the best talents in the business. Below are some examples of what job seekers want from employers that could be useful for business owners and managers to consider.
Training and Development
It can take time to find your feet in a new job role, and often you will need some basic training to carry out your daily tasks. It is important to make sure that training and other development support are offered to employees, and if they feel as though they have been left to struggle, it can cause resentment and frustration toward their employer. Employees might also want the opportunity to improve their skillset with specialist training or guidance within the company, such as being supported to further their academic education or sent on specific courses that can benefit their role. Mentorship schemes within the company can also be an attractive opportunity for job seekers.
Support for Their Well-being
Having support in place for further training and development is great, but it’s also important to recognize that employee well-being is vital. It’s not uncommon for individuals to suffer from burnout, particularly if they have been working hard on a project or dealing with personal issues at home. Part of a great employee experience, which you can learn more about here, includes feeling supported by their employer over their well-being. This could be offering to pay for therapy sessions or signposting them to services like this. Well-being days where staff can get massages or some other holistic therapies can also be beneficial.
A Company with Ethics
Another attractive quality that potential employees might look for in a company is whether or not they have ethical operations. For example, how does this business impact the environment? Do they pay their employees a fair wage? Do they use responsible and ethical suppliers? People want to be part of a brand and community that they can be proud of, so this is something that businesses should keep in mind. Not only could it turn your company into a more attractive employer, but it can also improve your relationship with the public as well.
There is a lot you can do to make your business more attractive to talented job seekers, but these are all great places to start.